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Over the course of 3 days, learn how to build a sales structure to boost your software company's results.
Over 3 intensive days, you will learn how to build a sales machine and generate predictable results, to accelerate your company's growth.
01
Trends and Opportunities: Growth of SaaS, AI, data security. Challenges and Competition: How to stand out in a saturated market. Impacts of New Technologies on the Sales Cycle.
Marcelo Sinhorini
02
SaaS, Perpetual License, Freemium, Pay-as-you-go, and White Label. Advantages, challenges, and how to align the model with the sales cycle.
Marcelo Sinhorini
03
Using the principles from the book Predictable Revenue, you will learn how to structure a sales machine and accelerate your results.
Marcelo Sinhorini
04
Sales Team Structuring Roles and Responsibilities: SDRs, Closers, Customer Success. Structuring high-performance teams and maintaining motivation. Recruitment techniques and skill development. Practical Activity: Designing the ideal organizational chart for the operation.
João Eduardo
05
Prospecting Strategies: Inbound Marketing Valuable Content: Blogs, e-books, webinars, and videos. Marketing Automation: Lead nurturing with personalized journeys. SEO and PPC: How to attract qualified traffic to the sales funnel.
João Eduardo
06
Cold Calling 2.0: Consultative and personalized approach. Email and LinkedIn: Multichannel prospecting strategies. Cadence Automation: Tools to scale outreach without losing personalization. Practical Activity: Building outbound prospecting cadences.
Douglas Medeiros
07
Focus on strategic accounts with a personalized approach. Integration of ABM with Inbound and Outbound. Workshop: Planning ABM campaigns for strategic accounts.
Andrej Vasle
08
Acquisition Channels: Email, LinkedIn, Ads, Webinars, Partnerships, and more. How to choose the most effective channels for your ICP. Practical Activity: Defining acquisition channels for prospecting campaigns.
Marcelo Jacob
09
Consultative Interview: Discovering deep pains and needs. NLP (Neuro-Linguistic Programming): Rapport and influence techniques. Software Sales Negotiation: Handling objections on price, integration, and security.
Guilherme Vasconcelos
10
Defining goals and constructing the acquisition funnel. KPIs for Prospecting: MQL, SQL, Conversion Rate. Practical Exercise: Designing the acquisition funnel with clear goals and indicators.
Guilherme Vasconcelos
11
Closing in stages, Assumed alternative, Controlled urgency. How to create scarcity and urgency ethically.
João Eduardo
12
KPIs and Metrics: CAC, LTV, Churn, MRR, and ARR. Dashboards and Tools: How to track performance in real time. Workshop: Building tracking dashboards.
João Eduardo
13
Presentation of frameworks and implementation plans. Constructive feedback from mentors and peers.
João Eduardo
MENTORS
SCHEDULE
Our Netflix for the Software, Management, and IT world.
Live and online classes preparing for the immersion.
WhatsApp group for the class, fostering networking and experience exchange.
Objective: Align understanding of the software market, explore commercialization models, and structure a predictable and scalable sales team.
Reception and distribution of materials for the immersion.
Personalized Gifts
Coffee Break in the Morning and Afternoon
With Marcelo Sinhorini
Objective: Teach prospecting strategies, building the customer acquisition funnel, and high-impact presentation and negotiation techniques for software sales.
Reception and distribution of materials for the immersion.
Coffee Break in the Morning and Afternoon
Objective: Empower participants with closing techniques, defining performance indicators, and building a complete framework with an implementation plan.
Reception and distribution of materials for the immersion.
Coffee Break in the Morning and Afternoon
Our Netflix for the Software, Management, and IT world.
Live and online classes preparing for the immersion.
Indicações de parceiros de negócios para os participantes.
Certificado oficial pronto para você compartilhar em suas redes sociais.
TESTIMONIALS
Product Director at Gestran Software
"I leave here with homework and the certainty that I am on the right path. The event validates my ideas, helps me outline more assertive strategies, and learn from mistakes, quickly adjusting my actions. The exchange with experienced professionals provides valuable insights that I would hardly find anywhere else."
CEO of Gestran Software
"At the Growth Exponential for Software Companies immersion, I realized that I am not alone in my company's challenges. It was revealing to see that other companies face similar difficulties. The networking was transformative, demonstrating the power of experience exchange. The energy and engagement of the participants exceeded my expectations."
Managing Partner at Procfit
"I am very clear that I need to do some things differently to achieve the growth I desire. I am here looking for insights and learnings that can truly be applied in practice to leverage my company's success. I believe that transformation and innovation are fundamental in this process."
Founder / CEO of AC SM
"Participating in the Growth Exponential for Software Companies immersion made me believe in the ability of Brazilians to innovate and compete globally. We need to challenge the mindset that we are not capable. With the right mindset, we can turn challenges into opportunities and achieve international success."
FAQ